Blog

20
Feb

Smaller Packaging Bringing Bigger Benefits to Brands

The “try it before you buy it” mentality has reshaped the way industries are packaging their products. There is a truly huge array of all types of products available to consumers. If someone is in the market for a new type of lotion, for example, how are you going to get them to make the leap to your product over

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13
Feb

Shrink Sleeves for OTC Pharmaceutical and Dietary Supplement Products

Every industry faces its own challenges, but those of dietary supplement and over-the-counter pharmaceutical companies are unique. There are the ever-present concerns over the security and efficacy of the product. In such an extensive market, design choices that create instant brand recognition are of paramount importance. Consumers buy OTC pharma and supplement products regularly and are looking for economical options,

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6
Feb

A Large National Brand’s Road to Success with Inovar for RFID Product Labels

When Walmart began rolling out its RFID initiative for products in industries outside of apparel, the Inovar team began proactively reaching out to companies we knew would need a reliable partner to help them achieve compliance. At one of the nation’s largest suppliers of trimmer line and trimmer heads, company planners had not even heard of Walmart’s RFID mandate yet,

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30
Jan

Label Design Trends 2024

It’s always exciting at the beginning of a new year to predict what label and graphic design trends will be on the rise in the coming months. Over the last two decades, as design has become more and more digitized, stylistic movements and design trends change at a faster pace than ever; every year presents a new opportunity for brands

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23
Jan

Consider Thermal Transfer Paper for Variable Data Labels

Variable data: information that you want included on your label that isn’t the same for every offering you have. For many companies, especially those on the larger size, it makes the most sense financially and time-wise to have us print variable data for you. Whether you have different flavors, lot numbers, or any other information that isn’t the same for

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16
Jan

Why Your Supplement Label Printer Matters

The supplement and nutraceutical industries are ultra-competitive, and to be successful you need more than just a product that contains high-quality ingredients. Having a label that communicates the right information in the right way, is esthetically appealing, and differentiates you from other brands is not just desirable, it’s the cost of entry if you want to make it in this

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9
Jan

Securing Your Product with Your Label

Depending on what industry your company falls into, there are different rules and regulations regarding how you must secure your products. Regardless of whether you’re an OTC pharmaceutical or personal care brand that has to follow strict standards from the FDA, or from an industry with less stringent regulations, you want to provide your customers with the peace of mind

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19
Dec

Our Online Portal Makes Everything Label Related Easy

Did you know we offer an online portal to simplify everything about ordering labels? At Inovar Packaging Group, we are always striving to innovate our processes and make the experience of our customers as simple and pleasant as possible. We also take the requests and suggestions of our customers to heart. To that end, we’ve developed a new web-based customer

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12
Dec

Supplement and Nutraceutical Labels 101: Three Essential Features

The supplement industry has been experiencing steady growth in recent years, with the global market valued at $128.64 billion in 2022 with a CAGR of 8.68, according to Fortune Business Insights. This growth can be attributed to factors such as increasing health awareness among consumers, the rising prevalence of self-medication, and the expanding availability of supplement and nutraceutical products. The

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14
Nov

Keep Your OTC Pharmaceutical Products Secure with These Features

Depending on your specific offerings, there are many different rules and regulations regarding how you must secure your OTC pharmaceutical products. Especially in a sales arena like OTC pharma where health is concerned, you need to provide your customers with the peace of mind that your product is genuine and untampered with. If you’re looking for ways to guarantee both

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