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According to Forbes, over 58% of all consumers report they would pay extra for goods that are environmentally friendly, and, incredibly, nearly 90% of Gen X consumers say they are willing to spend more for sustainable goods. Between the consumer demand for more sustainable product options and legislative requirements expected to come in the next few years, now is the

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At Inovar Packaging Group, we currently have nine nationwide locations. We are working to expand that number by year end and provide even more locations and printing capabilities easily accessible to our customers. Here are the top 3 benefits of working with a national label printer: 1. Innovation & Capacity Growth Innovation is in our name and a key part

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Regardless of your product industry, if you have any aspirations to sell in large stores or are looking for inventory or other tracking solutions, you’ve likely heard of RFID tags. RFID tags are a type of tracking system that use smart barcodes via radio frequencies (hence “RFID) to identify items. The radio waves transmit data from the tag to the

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Inovar understands the needs of the automotive and battery industries that require industrial-grade labeling. We provide a vast number of products specific to these industries including automotive battery labels, warning labels, barcode labels, decals, and more. Different from other consumer products, certain automotive labels must be created for exposure to harsh environmental conditions. The labeling engineers at Inovar understand the

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There are many elements that go into creating the right label for your brand. From picking the proper material, to perfecting the design and informative content, to considering other packaging requirements and the environment your product will be stored and used in, there is a lot to consider. And choosing the appropriate Label coating is often just as important as

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Cocktail bitters and aromatics have become a staple for craft cocktail mixologists in the past few years, and the industry is expected to continue to grow rapidly. Consumer curiosity plays into this as spirit afficionados search for the best of the best indulgences. Hella Cocktail Co, founded out of New York City, was created by a team with a passion

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Today we’re going to focus on two aspects that are fundamental to the success of just about all food companies: color choices and brand consistency. When it comes to your labels and packaging, these two aspects are deeply interrelated. Once you’ve made your color choices based on your brand identity and the ideals you want to communicate to potential buyers,

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When you think of labels for products, you likely think of what we in the industry call “prime labels.” Prime labels are those that are prominently placed on the front of a product’s packaging and share information like your brand name, logo, and product details. You’re more than likely aware of the impact your prime label will have on a potential customer

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When designing a label, you always need to find a balance among brand elements, attractive design features, pertinent product information, and (for some products) details required by regulation. With a limited amount of space, sometimes including everything you need can be a tall order. One popular solution Inovar Packaging Group offers to solve spatial limitations on labels are extended content

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OTC pharmaceutical labels have been experiencing steady growth in recent years with the growth of the over-the-counter pharmaceutical industry at large. The global market is projected to reach $178 billion by 2024. This growth can be attributed to factors such as increasing health awareness among consumers, the rising prevalence of self-medication, and the expanding availability of OTC drugs. The industry

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