Flexible Packaging

17
Jan

The Psychology of Color for Labels and Packaging

Designing a label can be an involved process; logos, fonts, layout, material, and finish all must be taken into account. Then there’s the product-specific copy, ingredient, instructional, and other information to include. It’s easy to get hung up on any or all of these aspects, but don’t forget to consider the psychology of color for labels and packaging! While you

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15
Nov

Flexible Packaging for Personal Care Products: Pouches, Single Serve, & More

Personal care products have always played an important role for consumers. From essential items like shampoos and soaps to luxury products for at-home facials, there is massive potential for companies to be successful in this market and have a positive impact on the lives of their customers. Making packaging headway in a market flooded with companies making similar products, however,

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