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Flexographic Label Printing – 4 Reasons To Use Flexographic Printing For Labels

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Reading Time: 7 minutes

While digital printing has become the go-to for some companies, there are many benefits to using flexographic label printing that are causing brands to make the switch from digital to Flexo – especially when it comes to printing custom product labels in high volume. Here are three reasons why you should consider using flexography for your next labeling project:

  • Quality – Flexography produces high-quality, consistent prints. This is important for product recognition and shelf appeal. The use of printing plates ensures that each label is identical from one to the next, and reduces the risk of printing issues like ink bleed and smearing.
  • Versatility – Flexographic printing is a versatile process that can accommodate a wide range of materials – from coated papers to metallic substrates. This flexibility makes it ideal for customizing your label to fit your product’s specific needs.
  • High Volume – While digital printing is preferred for small batch orders or multiple SKUs, flexographic printing is ideal for large orders or high-volume runs. This is because the process can be automated and run quickly, resulting in significant cost savings. Additionally, flexo printing plates are reusable, making flexography an efficient option for long-term projects. These are just a few of the many advantages of using Flexographic printing for your label needs.
  • Durability – Flexography is a durable printing method that can withstand harsh environments. This makes it perfect for outdoor and industrial applications or products that will see a lot of wear and tear. Additionally, flexographic labels can be enforced with finishes and materials that are water, UV, chemical, and temperature resistant to further enhance durability. Whether you’re looking for high-quality prints, versatility, or durability, flexographic label printing is an excellent option worth considering for your next labeling project!

What Type of Products Feature Flexographic Product Labels?

Flexographic label printing is a versatile process that can be used to create labels for a variety of products across industries.  Some of the most common products that feature flexographic labels include:

  • Food and beverage products
  • Pharmaceuticals and nutraceuticals
  • Personal care products (e.g., cosmetics, lotions, shampoos)
  • Industrial equipment
  • Cleaning supplies
  • Household items (e.g., detergent, batteries)
  • Agricultural equipment and materials

Regardless of the type of product you are selling, flexography can be used to create a unique label that stands out from the competition. With its combination of quality printing results, versatility, high-volume production capabilities, and durability, it is no wonder why many brands are turning to flexographic printing for their label needs!

Benefits of Working with Flexo-Graphics for All Your Label Printing Needs:

Flexo-Graphics is a leading provider of custom labels with over 40 years of knowledge and experience to share with their clients. From industrial machinery and automotive parts to cosmetic branding and custom labels for craft beer, and everything in between, Flexo-Graphics can help you create the best labels for your applications. Benefits of working with Flexo-Graphics include:

  • Knowledge and Experience – Since 1983, Flexo-Graphics has been a leading provider of high-quality custom labels. Our dedicated staff of experts is here to answer your questions and provide you with the best labeling solutions for your needs.
  • Versatility – Whether you are looking for Flexographic or digital printing, Flexo-Graphics can help you with all of it. This is especially helpful for businesses that are currently printing digital labels, and would eventually like to switch to flexographic printing as their business grows. Not all printers offer both digital and flexographic printing options, which requires companies to switch printers when the time comes to make the switch to flexographic. This can result in delays and design changes, so it is advisable to work with printers who can accommodate both print styles as your needs grow and change.
  • Full Customization – Flexo-Graphics’ in-house team of graphic designers can help you create a label as unique as your business, incorporating custom logos, branding, colors, and so much more.
  • Hands-On Project Management – When you work with Flexo-Graphics we will assign a designated project manager to your account who will assist you with every step along the way, from initial design to final print. Your hands-on project manager will take time to understand your needs and applications, to help you make decisions, and provide you with the best label for your needs and your budget.
  • Quality – Finally, at Flexo-Graphics we use high-quality print materials and strong adhesives to ensure your labels’ quality and make sure they stay in place and are easy to read.

Want To Learn More About Flexographic Label Printing?

If you would like to learn more about flexographic label printing and how it can benefit your custom label productions, contact Flexo-Graphics today. Our team of label printing experts is here to answer your questions and provide you with high-quality labels, made to last. Call today to learn more.

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Creating and producing labels can be overwhelming, but our experts are here to guide you every step of the way. Whether you have a project ready to go, have questions about label applications or materials, or want to learn more about our services, our team is ready to assist you.