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Label Printing Embellishments

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Label printing embellishments are used to add detail and texture to product labels that make them stand out on the shelf. Adding embellishments such as spot varnish, raised print, matte finish, or textured paper will catch the attention of a shopper and encourage them to interact with your product. When a label has a unique texture, people are more inclined to pick the product up and read about it. This results in more attention and higher sales. While these label printing embellishments are often used in the wine, craft beer, and nutraceutical industries, they can be easily added to a variety of product labels. If you would like to enhance your labels with these unique embellishments, Flexo-Graphics can help!

Types of Label Printing Embellishments:

  • Matte Finish – This embellishment can give a sophisticated, modern look to any label. This look provides a stark contrast on the shelf when being compared to other labels with a standard or glossy finish.
  • Tactile Varnish – Also referred to as spot finish, this finish provides a raised texture to your label design, logo, or wording. This gives the label a unique look and feel, often used to make certain words or logos pop.
  • Sandpaper Finish – Sandpaper textured label paper is a popular finish that gives a rough, rustic feel and look to product labels. Much like tactile varnish, this textured label paper will also encourage customers to interact with your product. 

Interested in printing embellishments for your labels?

If you would like to learn more about the different types of label printing embellishments you could use to enhance your labels, contact Flexo-Graphics here! Flexo-Graphics is a trusted print and design firm that can help you with all of your labeling needs. From designing and printing, to storage and graphic management Flexo-Graphics has you covered. Call today to get started!

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