Background
A global Ag-Chemical company,known for its innovation in crop science and seed production, had been working with Cimarron Label, an Inovar company, for many years to produce extended content booklet labels for its agricultural products. As the relationship evolved, the company’s operations team shared a recurring challenge that was costing time and creating compliance risks in their seed distribution process.
The Challenge
This customer distributes bulk seed products nationwide using large, reusable tote containers. Because the contents of these containers often vary based on region or retailer, the labeling must be updated regularly to reflect accurate product information. Their existing process involved applying standard adhesive labels directly to the totes. Over time, this created significant operational inefficiencies. Labels were layered on top of each other, resulting in excessive adhesive residue that required time-consuming manual cleanup.
It became increasingly difficult for teams to identify which label corresponded to the current contents, leading to confusion and the risk of misidentification. The process also offered little flexibility, making it difficult to adapt quickly to product changes or shifting distribution needs. Additionally, this approach raised concerns about maintaining compliance with labeling regulations. Our team recognized an opportunity to offer a far more durable, scalable, and streamlined solution.
The Solution: Placard Labels
Inovar proposed a new solution—industrial-grade placard labels—that had never been used in this customer’s Ag-Chemical operations before. This product allows a permanent placard label to be applied to a tote. Seed-specific labels can then be affixed to the placard and removed cleanly, solving the issue of sticky build-up and confusion over product identification. Key benefits of the placard approach included:
- Durability: Withstands tough outdoor conditions and extreme temperatures
- Adhesion Strength: Holds firmly to rugged tote surfaces, even through wash cycles
- Ease of Use: Allows clean, repeated removal and replacement of top labels with no residue
Inovar provided a custom-engineered placard sample featuring durable stock, aggressive adhesive, and a protective laminate. After testing, the customer found that the placards performed exceptionally well and are now moving into a broader rollout phase.
Results
By integrating placards into their tote labeling system, the customer experienced noticeable improvements across their operations. Labeling and container preparation became significantly faster, allowing for quicker turnaround times and improved workflow efficiency. The single-label display eliminated confusion, making it easier to identify the correct product immediately. With no more residue buildup or layered labels to remove, they also saw a reduction in labor and waste tied to tote cleanup. Additionally, the new system supported better compliance with labeling regulations by ensuring only accurate, up-to-date information appeared on each container. The customer has also begun sourcing both booklet and placard labels from Inovar, simplifying their supply chain and ensuring greater consistency and quality across all labeling components.
Why It Matters
For Ag-Chemical companies using reusable containers like seed totes, bins, or drums, labeling can be a hidden source of inefficiency. Inovar’s placard solution provides a scalable, cost-effective fix that reduces cleanup time, eliminates mislabeling risk, and simplifies logistics.
See the Solution in Action
Inovar will be exhibiting as Cimarron Label, an Inovar Company, at the upcoming Specialty & Agro Chemicals America show. Stop by Booth #804 to see the placard solution firsthand and discuss how it could fit into your labeling strategy.
PRAISE FROM OUR CUSTOMERS
"It’s so hard to find helpful, responsive vendors but the folks at Dion always go above and beyond to make sure we have exactly what we need. From assisting with design elements and material selection to refining label dimensions to fit our containers, Dion knows exactly what to do every step of the way. We’re thrilled to have found a lifelong partnership with Dion!"
Ahmed & Savannah NayelCo-Owners @ Bare + Bloom
"We appreciate your dedication to providing us great service. The team at Dion is wonderful to have as a partner."
Amber SerranoPurchasing @ Vermont Soap
"Dion was a great partner in helping us realize the design, color and texture of our dip labels. The product line has been incredibly successful and customers love the look and feel of the labels."
Annie YanAccount Executive @ Custom Blends, Cindy's Kitchen
"I just want to express our gratitude to you and your team for helping us out with the labels when we were in a pinch. You really came through for us! Many thanks."
Chris WhiteOwner @ Mount Mansfield Maple Products
"Just a quick note to say thank you to everyone at Dion who worked on the Bright Ideas Aztec Winter label. It printed so wonderfully; I couldn’t be happier with it."
Jake WrightSenior Designer @ id29
"You guys are the BEST!!!! Thank you for all your help! We truly appreciate everything you have done for us."
Josh BrittonCo-Found @ Vanished Valley Brewing Co.
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Marlene OstroffDirector of Marketing @ Champion Cutting Tool
"Working with you has been one of the best experiences I've ever had with a B2B service/goods company and I am happy to see that already more opportunity has arisen that will keep opportunities strong for us now and well into the future."
Rishi KhubaniPresident @ ConducTV Brands, Rishi
"Thank you for bending over backwards for us. Your partnership is extremely valuable to the Team. As we have spent almost 30 years working with a myriad of Label Printers we feel we found Gold in Dion! Thank you for all you do to be the best of the best!"
Ted ParkerOwner @ Vibrant Health
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