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Understanding Extended Content Label Types for Enhanced Packaging

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When designing labels, fitting all the necessary information into a limited space can be a challenge. Extended content label types (ECLs) offer solutions that allow you to save space on the front of your label while still including important information on additional panels. At Inovar Packaging Group, we understand the demand for ECLs across various industries like pharmaceuticals, supplements, industrial products, and personal care, where regulatory and consumer requirements often call for more detailed labeling.

What Are Extended Content Labels?

Extended content labels (also known as expanded content labels) provide extra space for important information like instructions, warnings, multilingual content, and other regulatory data without the need for bulky packaging. These label types help improve product packaging while maintaining the integrity and readability of your label design.

Common Types of Extended Content Label Types

There are several types of ECL constructions that cater to different needs. Let’s explore which label type works best for your product:

1. Peel and Reseal Labels

Peel and Reseal labels are a popular and cost-effective solution for adding extra content to a label. These labels have printed information on both sides, connected by a repositionable adhesive that allows consumers to peel away the top layer and access additional content. Once the content is read, the label can be re-applied seamlessly. Peel and Reseal labels are ideal for products requiring brief but additional information, such as multilingual instructions or expanded facts.

Inovar offers both white and metallic films for Peel and Reseal labels, ensuring your design goals remain intact while incorporating functional and attractive label solutions.

2. Booklet Extended Content Labels

Booklet labels, also referred to as multi-panel or hinged labels, are designed with multiple folded panels that provide more space for content. These labels feature a top layer that opens like a booklet, revealing additional panels underneath. The design allows for a clean, professional look while accommodating extensive product details, coupons, or in-depth regulatory information.

Booklet labels are ideal when you need to display large amounts of content or product information in a compact and organized manner. Film materials—such as white or metallic—are recommended to ensure durability and flexibility.

3. Cut and Stack, Dual-Ply Film Labels

For applications like cans, bottles, and wraps, cut and stack dual-ply labels are the perfect solution. These labels wrap fully around the container, offering up to three printed sides for maximum content without bulkiness. Inovar’s dual-ply labels are printed on durable white or metalized film, ensuring they remain static-free, stain-resistant, and capable of withstanding harsh production environments without curling.

Choosing the Right ECL for Your Needs

When deciding which extended content label type to use, consider the following factors:

  • Peel and Reveal Labels are best when you need concise additional content, fit within two surfaces, and require flexibility and cost efficiency. Inovar offers both digital and flexographic printing options for peel and reveal labels.
  • Booklet Labels are ideal when you need to fit large amounts of content across multiple panels and require more detailed printing. Our flexographic printing ensures quality and reduces plate charges.
  • Cut and Stack Dual-Ply Labels work well for industrial products like cans and wraps, offering 360-degree coverage for high-impact product branding.

If you’re unsure which type of extended content label is best for your product, our team at Inovar Packaging Group is here to help. Whether you need guidance on peel and reveal, booklet, or dual-ply labels, we have the expertise and solutions to meet your labeling needs. Contact us today to learn more about how Inovar can support your extended content labeling projects.

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